comment 0

Three steps for coming up with blog post ideas

So, you’ve finally started a blog. You spent hours choosing a WordPress theme, agonized over an About Me page and asked all of your Facebook friends to check it out because you’re definitely going to post every week, not let the blog wither and die like your last seven.

But then it happens. You stop posting because you’ve literally used up all the good ideas you’ve ever had since starting this blog as a New Year’s Resolution.

There are enough abandoned blogs rotting away on the internet that if they were stacked end to end, they would reach the moon.* With a bit of strategic blog planning, you can help your blog live to a ripe old age. Chances are, you’ve got several blog post ideas percolating already, you just needed someone to bring them to your attention.

1. Just like a business, your blog needs a purpose

When it comes to figuring out what to blog about, it’s important that your blog has a purpose. It’s like cake, if it has no purpose, why would you bake it and eat it—actually, that’s a poor simile.

If you’re not sure of the purpose for your blog, answer the following questions:

  • Are you blogging to promote your business, or your personal brand?
  • Is your blog a creative outlet?
  • Are you blogging to inform or to entertain?

Ask yourself, “how I can I promote my personal brand today?” or, “what sort of creativity do I want to showcase?” This should begin to get the idea engine chugging.

Read the rest of this post on my company blog at ZEDS Communication

Advertisements
Filed under: Blog, Social Media

About the Author

Posted by

I am a writer living under a pile of scrap paper and unopened fan mail from the cable company. I believe a messy desk is simply a sign of inspiration waiting to be uncovered. But I’m biased. More from me on Twitter: @zoeywrites

Tell me something

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s